Town of Bracebridge announces new Director of Planning and Development
BRACEBRIDGE, ON (December 19, 2025) – The Town of Bracebridge is pleased to announce the appointment of Matt Holmes as its new Director of Planning and Development, effective March 9, 2026. Matt brings more than 25 years of progressive municipal planning experience with the Town of Bracebridge, including the past 11 years as Manager of Planning Services. His appointment reflects both his deep institutional knowledge and his long-standing commitment to the community.
In his current role, Matt has overseen municipal planning applications, led major policy initiatives, managed operating and capital budgets, and provided expert planning advice to Council, Committees, and the Ontario Land Tribunal. He has played a key leadership role in several significant projects, including the recent review of the Town’s Official Plan, the Comprehensive Zoning By-law, and the implementation of Site Plan Control Guidelines, helping to guide balanced and sustainable growth across the community.
Matt is a long-time Bracebridge resident and an active community volunteer, further strengthening his connection to the town he will continue to help shape.
The appointment supports continuity and long-term leadership within the Planning and Development Department as the Town continues to advance key planning, building, and economic development initiatives. Over the coming months, Matt will transition into his new role as Cheryl Kelley, the Town’s current Director of Planning and Development, prepares for retirement in April 2026 after 23 years with the Town.
Quotes
“Matt Holmes brings a strong combination of technical expertise, leadership experience, and community-focused planning. His long history with the Town, collaborative approach, and commitment to balanced and sustainable growth make him exceptionally well suited to lead the Planning and Development Department into the future.”
- Rick Maloney, Mayor, Town of Bracebridge
"Matt’s appointment reflects the Town’s commitment to strong, experienced leadership. His deep understanding of Bracebridge’s planning framework, combined with his collaborative and solutions-focused approach, positions the department well as we continue to advance Council’s priorities and support a growing community.”
- Stephen Rettie, Chief Administrative Officer, Town of Bracebridge
"I am honoured to step into a new role as Director of Planning and Development. Having spent my career working alongside a dedicated team and engaged community, I am proud to continue supporting thoughtful, responsible growth that reflects Council’s vision and the values of the people who call Bracebridge home."
- Matt Holmes, Incoming Director of Planning and Development, Town of Bracebridge
About Bracebridge – The Town of Bracebridge is located in the Heart of Muskoka, the epitome of Canada’s Cottage Country. With a population in excess of 17,000 permanent residents that doubles during the summer months, the community has a diversified economy that is highlighted by strong construction, hospitality and professional sectors. Bracebridge is the steward of the cottage country brand and is teaching the world the power of living the Muskoka lifestyle in its spirit, the arts, food, home and recreation. The Town is positioned on the 45th parallel, halfway between the Equator and the North Pole, and is recognized as Santa’s summer home.
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Town of Bracebridge
1000 Taylor Court
Bracebridge, ON P1L 1R6
Phone: (705) 645 5264